A sixth edition set for Greek fashion week

No more a toddler, Greek fashion week is growing up, turning into an increasingly active youngster as the sixth edition of Diners Athens Collections InStyle opens its doors at Zappeion Hall next week (October 24-28). Organized by the Hellenic Fashion Designers Association under the auspices of the City of Athens, the upcoming event brings together a wealth of local talent as well as a few foreign names. Opening a dense schedule featuring over 40 catwalk collections for spring/summer 2008 is a special guest: American (of Greek origin) menswear designer John Varvatos. Besides generating local interest, the fashion week is once again attracting international buyers and media. Traveling to Athens are buyers from Italy, Norway, France, the Netherlands, Monaco, Belgium and Britain, while media interest is represented by various publications, television stations and websites based in France, Russia, Germany, Italy, Lebanon, Japan and the United States. The following Hellenic Fashion Designers Association members are presenting their collections: Angelos Bratis, Andria, Aslanis, Chara Lebessi, Christos Costarellos, Christos Mailis, Costas Faliakos, Daphne Valente, Dimitris Dassios, Deux Hommes, Elina Lebessi, Erifilli, Fanny Voutsela, Filep Motwary, Frida Karadima, Katerina Alexandraki, Katerina Karoussos, Kathy Heyndels, Konstantinos, Lena Katsanidou, Makis Tselios, Maria Mastori, Mi-Ro, Nikos-Takis, Parthenis, Pavlos Kyriakides, Ramona Filip, Simeoni, Vassilios Kostetsos, Vassilis Zoulias, Vasso Consola, Victoria Kyriakides, Veloudakis, Vrettos Vrettakos, Yiannos Xenis, Yiorgos Eleftheriades and Loukia. Also showing are Spain’s Miriam Ponsa, Cypriot Afroditi Hera and Georgia’s Avtandil. Complementing the shows are four exhibitions: sculptures by artist Nikos-Giorgos Papoutsidis; a photographic exhibition focusing on local designs by Takis Diamantopoulos; a photographic retrospective of the late Greek designer Billy Bo; and «You Wear It Well,» a traveling festival of short films curated by Diane Pernet and Dino Dinco. With a small portion of the fashion week’s expenses covered by the Greek state through the Ministry of Development, the bulk of financing comes from sustained sponsor support. The sixth edition of Diners Athens Collections InStyle enjoys the active assistance of the following: official sponsor Diners Club of Citibank; communication sponsor InStyle magazine; sponsors: Smirnoff North, Schwarzkopf Professional, Smart. Supporting the event are Mac, Nestle Fitness, Vogue, Attica Hilton, Vang, Everest, Mega Security, Athens 9.84 Radio, Hepo and Elkede. Entrance to the fashion shows is by invitation only, while parallel events, such as exhibitions, are open to the public. For more information go to