Greeks break taboos and flirt with sex aids

Sex aids that could only be previously found at adult stores are heading to local supermarkets and pharmacies as the sector aims to draw shy women to its products. Sources told Kathimerini that a large part of current turnover of sex toys relates to products used by women but purchased by men. «Even though women seek products of this kind, they are ashamed to buy them, even under the confidentiality offered by the Internet. However, some things have changed in the last five years years,» an industry source said. Turnover from sex aids in Greece is estimated to reach about -25 million per year. Recent marketing campaigns promoting the products are increasing their broader appeal, the source added.